Rhetoric is writing and speaking in such a way
as to persuade or cause effect. Being able to do this requires that you think
rhetorically. What does this involve?
Thinking rhetorically means thinking both
broad and deeply. Like turning a diamond, you turn the subject from one angle
to the next, examining its every side. It means expanding your thoughts and
ideas to think outside yourself and your own opinions. Ask yourself questions
about other’s viewpoints; consider what points their arguments make. Also ask
questions about your own perspective. Why do you hold this opinion? Critically
think about why you stand where you do, and what prompted you to begin holding
this view.
Acting rhetorically includes activities such
as gathering information, researching, and finding other’s works on the
subject. Engaging with and listening to others is also an important element.
Being able to speak and write effectively requires action on your part.
For example, if someone wants to sway a
representative’s vote on a certain bill, they will not simply walk in and state
their own opinion. They will most likely research the subject and present all
sorts of facts and information supporting their stand. Passionate people
especially will talk to others to hear similar opinions and gather personal
stories. Before they present anything, they will think and act rhetorically
about the subject.
All this is necessary to produce rhetoric.
Persuading your listeners begins with transforming their thinking. That will
encourage change which then prompts action. This end goal is only possible by
first thinking rhetorically.
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